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| “The world in the 21st century
is going digital, herbal and spiritual. India has the potential
to become the world leader in all the three areas”. |
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| India is blessed with “Ayurveda”,
arguably the oldest surviving system of medicine in the
Universe, in existence since more than 4000 years, which serves
as a rich warehouse of EthnoPharmacological leads and can be
leveraged for shortening the length and to substantially reduce
the lead time and costs of drug discovery. |
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| In addition, India is endowed with
a rich biodiversity which facilitates unlimited access to a
rich repository of medicinal herbs to conduct rigorous research
on. |
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| Coupling Ayurveda with the myriad
range of medicinal plants obtained from the biodiversity puts
India in a hugely advantageous position to create a matchless
system of healthcare system and integrate it seamlessly with
the prevalent conventional medical system. |
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| PinkHealth envisions the creation
of a large repertoire of safe and efficacious evidence-based
PhytoMedicines spanning all the phases of life from the
“womb to the tomb” to promote Wellness and Healthy
living. |
